Spanish Marina to focus on broader superyacht specialization
Marina Port Vell Barcelona has introduced a new corporate identity that symbolizes the start of a new phase in which the Marina will specialize in the superyacht segment.
The new style also gives the brand a more Mediterranean and exclusive character.
Using the slogan “All day, all year”, the company intends to create a holistic marina from which you can enjoy city life at any time of the year.
In addition to the new style, the company has also revamped its web page, which provides information on the marina and the activities it has to offer.
The new web page offers clients, captains and crews everything they need to enjoy Barcelona and the harbor itself.
It provides information on marinas, leisure and dining experiences, as well as details on major events at the marina.
These include MYBA Charter Show, LYBRA (Large Yacht Brokers Association) Superyacht Show, Barcelona International Boat Show and others.
According to Ignacio Erros, CEO of Marina Port Vell Barcelona, the new corporate image is designed to “offer a unique experience for our clients at any time and time of the year”.
He added that it is therefore also important that the company's image reflects what it is and wants to be.
“Marina Port Vell Barcelona wants to grow and improve and the new corporate identity marks the beginning of this improvement and growth,” he said.
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